Piccadilly

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Piccadilly

Stepping into Her Majesty’s grocer, Fortnum & Mason, with its liveried doormen and morning suited attendants is like entering another era – and that’s before you check out the array of traditional English foodstuffs. Neighbouring Hatchards bookshop has similar old world feel. Nearby St James’s Street shrieks – or rather whispers politely – history and breeding. Don’t expect flashy dislays here – these establishments take understatement to new levels: John Lobb, bookmakers to the Queen, Duke of Edinburgh and Prince of Wales, established in 1849; Swaine, Adeney Brigg, makers of hunting and equestrian kit – granted their first Royal Warrant from George III in 1750; the Duke of Edinburgh’s hairdressers Truefitt & Hill, established in 1805.
St James’s is alsorenowned for its fine art and antiques dealers, notably Old Masters at Johnny van Haeften, antiques at Spink and Christie’s in King Street.
What Savile Row is to the suit, Jermyn Street – off St James’s Street – is to the shirt. A few names to remember are classic menswear store Alfred Dunhill Crobie, a menswear store nearly 300 years’ standing, bespoke shirtmakers Coles and New & Lingwood – all with well over 100 years of pedigree and the gentlemen’s shirtmaker, with a list of Vip clients including Price Charles, Turnbull & Asser. Also check out the fab selection of cuffinks and other beautiful silver jewellery and gifts at at Links of London.
Crossing Piccadilly to Old Bond Street you’re in different territory amoung the fashion heavyweights, including Dolce & Gabbana, Versace, DKNY, Gucci, Prada, Chanel and Nicole Farhi. While you’re there, salivate at the ravishing Tiffani & Co.
A few others merit a mention. Sports enthusiasts will appreciate Lillywhithes, one of the world’s finest sports stores, on Piccadilly Circus. If it’s music or video you’re after, cross the road to Tower Records, open till midnight most nights. And the old Simpson’s building now houses Waterstones, the largest bookstore in Europe.
Finally, no one should visit should visit Piccadilly without seeing its 19th century arcades. Lined with luxury, they offer a unique glimpse into old Piccadilly. Prince’s and Piccadilly Arcades lead through to Jermyn Street, and the offer focuses mainly on classic manswear. One notable exception is Waterford Wedgwood, wich needs no further introduction.

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